
Since we left PBS just 1 month ago, we have substantially changed how we do business.
One of the things that my station has implemented is a daily meeting between the departments that make things happen at our station. This is totally unprecedented and actually quite interesting. One person from my department tries to attend, to add input to the discussion of the day, as seen from the Traffic and Operations perspective. Last week we did a local followup to the President's State of the Union Address and it was received well, ratings wise, especially the follow up program. People in Los Angeles were hungry for a local view of national events. Flush on that success, we decided to pursue taking the feed of the Governor's State of the State address and adding some local perspective to it.
During the meeting, we made phone calls up to an executive, got the go ahead to make it happen and put the thing together logistically. Since we had just done the exact same thing, it was amazing how fast it all came together.
I was at work last night and got to watch some of the production in action. When I delivered the program log for tomorrow to Master Control, I sat down and watched from there for a bit and actually moved over to the Control Room, to see the madness in action, up close. It's always amazing that from chaos, come some very cool productions. I personally thought the Governor's speech was just what we needed to hear and though I had GREAT reservations voting for him, I think he might be good for California (this from someone who came to this state during his Governor Moonbeam days).
In case you are interested, here is the written
State of the State Speech.
We repeated the entire show at 9PM and though I have no idea what kind of numbers it got, I appreciated having a chance to actually listen to the show and I hope others did too.
I am proud of what my station did last night.
We had a blurb in the Los Angeles Times saying that we were carrying the Speech, courtesy of Publicity.
We had web streaming going on and Twitter for comments via #kcetlive. This from our gurus in New Media.
We had a promo that ran for days courtesy of On Air Promotions and of course Traffic and Operations.
Obviously we had production crew and engineering crew making miracles happen, too.
I am not shy about saying that I hate the fact that we left PBS, but I see some real hope for us carving a niche for ourselves in this very crowded Los Angeles market and by doing that, serving our public.
I hope we can keep this up.